Description for the category: Media kit creators

Want to get the media to do a story about you? If so, the worst approach you can take is to send an unsolicited book.

Instead, send a media kit that provides all the information news managers need to make a decision on whether to offer coverage.

RMA Publicity Media Kits include the following: Press Release, Author Biography, Testimonials Page, Suggested Interview Questions, Feature Article, and when appropriate Tip Sheets.