Description for the category: Back cover copywriters
Book Titling/back-cover copywriting services: When someone picks up a book (any book, though especially a "how-to"), the title and cover are the first things they notice. If those two are compelling enough to "speak" to a hope, desire or concern they have, they'll flip the book over and read the back-cover copy. Done well, it’ll move them one step closer to pulling out their wallet. Done poorly, and they’re on to the next book.You can have the greatest book in the world, but if these two elements aren’t strong, you’ve effectively camouflaged your masterpiece in a vast forest of others. You’ve worked too long and too hard to have that be the outcome. Tap 35 years of sales, marketing, persuasive copywriting and publishing experience—including 10 years writing back-cover copy—to ensure your title/cover copy grabs eyeballs and attention. Put your “best book forward”—non-fiction or fiction. (http://www.titletailor.com)
