Writer, Editor, & Business Journalist: Theodore “Ted” Kinni has written, ghostwritten, or edited more than 20 business books. He has written for The Walt Disney Company, Booz & Company, IndustryWeek, Prime Resource Group, LIF Group, and IMPAQ, Inc. His books include America’s Best, Achieve Sales Excellence, Be Our Guest, Future Focus, No Substitute for Victory,1001 Ways to Keep Customers Coming Back, and Ayn Rand and Business. Ted is a writer and editor of thought leadership for major consulting firms, non-profits, and associations, including PWC Strategy&, IBM, World Wildlife Fund, Blue Cross Blue Shield Association, and Siegel+Gale. From 2007-2014, he served on retainer as a senior editor for strategy+business and its parent company PwC Strategy&, writing and editing articles, white papers, readers, and trade books. An award-winning business journalist, Ted’s articles, interviews, and reviews have appeared in a wide variety of periodicals, including cover stories in strategy+business, Harvard Management Update, Across the Board, Training, Selling Power, Quality Digest, and Corporate University Review. He serves as contributing editor to strategy+business, and previously was a contributing editor to IndustryWeek, Selling Power, Quality Digest, and Workforce Training News, and a senior contributing editor to Soundview Executive Book Summaries.He also wrote the E-Beat column, covering e-commerce for the American Management Association. Ted is a member of the National Book Critics Circle and the Society of American Business Editors and Writers.